Post Graduate Diploma in Management (PGDM)

This course prepares students for organization-wide leadership and decision-making. Business skills and Personal development is also a key theme of the program with executive coaching to help students understand their value in the market and to develop plans to optimize their potential.

Programme Objective

The objective of the PGDBM in Business Management course is to impart business logic and skills for future managers to learn and understand management and administration, corporate strategies and plan on growth. With a PGD in Business Management you can work as a management and admin executives, Assistant manager in administration, operations and management.


Candidates who have passed 3 years Diploma after Intermediate (12th) from a recognized board. Candidates who have passed Graduation from a recognized board.


The Program Duration for PGDBM will be Two Year comprising of Four Semesters, Students may choose to take breaks in between subjects/semesters. However, they are expected to follow a normative period of Three years i.e. Students will have to complete the program within Three Years from session start date.

Course Contents

Semester 1st

Semester 2nd

Subject Subject
Managerial Economics Management Information systems
Basics of Management Business Strategy
Accounting for Managers Managerial & Leadership Skills
Principles of Marketing Quantitative Techniques for Marketing.
Business Laws Consumer Behaviour
Business Research Methods Integrated Marketing Communications
Economic Environment of Business Product & Brand Management
Business Communication Faculty Student Collaborative Learning
IT Skills for Managers Distribution and Supply Chain Management
Business Awareness for Managers  

Semester 3rd

Semester 4th

Subject Subject
Entrepreneurship Development & Project Management Customer Relationship Management
Business Innovation and Sustainability Digital Marketing
Management Control System Rural Marketing
Sales Management International Marketing
B2B Marketing Marketing of IT & ITES
Retail Management  
Marketing of Financial Services  
Summer Internship  

Course Benefits

Candidates successfully completing the program will be awarded a diploma in PGDBM from Swami Vivekanand Institute of Science & Technology.

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